MGM Resorts International and Royal Caribbean cruise lines are now partners in offering new perks on land and sea! As new perk partners, both MGM M life members and Royal Caribbean's Anchor Society members will receive special incentives and offers to enjoy the benefits offered by both company's. Bill Hornbuckle, Chief Marketing Officer (no, not part of Fraggle Rock) for MGM Resorts International called Royal Caribbean, "the cruise industry's premier organization, renowned for its superior service and amenities." M life members will be able to take advantage of cruise specials, and MGM will be offering cruises as prizes for slot promotions and tournaments.
Lisa Bauer, executive vice president of Global Sales and Marketing for Royal Caribbean International stressed the cruise line's Anchor Society members would receive M life offers and benefits such as pre-sale access to tickets for A-list concerts and championship boxing matches as well as hotel-based incentives such as room upgrades, VIP services and other priority items, based on tier level. This cooperation between two entertainment company's should be a win-win for all loyal customers. The new offerings will be available starting in January 2013. M life card holders earn points at any MGM casino such as those found in Detroit, Mississippi, and Las Vegas.
As a player's club card holder at many casinos, the idea of using my points for a Royal Caribbean cruise is very exciting. I don't know how many points that will take, or whether the offerings will include a specific discount for each tier level, but I'm already looking forward to receiving more information from M life, and that's a first!
